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nxo has launched in Tayside & Fife with operations headed by Fraser Ritchie. Fraser has nearly 20 years’ experience with two of the UK’s largest full service advertising agency groups. He has helped to develop results driven, multi-channel campaigns for many of the country’s best known brands including Fiat, Royal Mail, Barclays, Whiskas, Western Union, Vileda, Continental Airlines and Cancer Research UK. Before launching nxo Tayside & Fife, Fraser moved his family back to Scotland and gained invaluable local agency experience, winning a number of prestigious Scottish–based clients including W L Gore & Associates (UK) Ltd, Barr Construction and First Scottish.